adidas x #badbunny returns with a new collaboration that is written in the stars. Inspired by astrology, constellations and signs, #badbunny and #adidas launch a new silhouette that invites us to imme...
adidas premiers a ground-breaking material innovation: Light BOOST, resulting in a 30% lighter BOOST material when compared to previous Ultraboost iterations Designed to provide ultimate cushioning, ...
The SS23 Collection brings an update to the Road cycling range – and includes the introduction of the Road Cycling Shoe 2.0Featuring material technologies including AEROREADY and WIND.RDY fabrics, alo...
adidas presents the inaugural Consortium Cup – a first-of-its-kind four week long footwear #design tournament with 16 of the world’s most iconic sneaker stores going head to head for the chance to be ...
Newly enhanced ZG23 model continues to push limits on lightweight performance footwear with introduction of LIGHTSTRIKE and LIGHTSTRIKE PRO technologyUltimate365 TOUR apparel for men and women feature...
adidas’ first new label in five decades, #adidassportswear, built for everyday movements and occasions, will launch worldwide from 9 February 2023 in stores and online, with early access available...F...
Having first unveiled their ultra-exclusive OZLUCENT sneaker last year, #adidas Originals and #mrbailey return to present the latest stage in their ongoing exploration of natural forms.Applying the ex...
Combining consumer insights with #adidas athlete feedback, PREDATOR ACCURACY has been redefined to maximize comfort and optimize ball control and shooting accuracyThe new PREDATOR ACCURACY will be wor...
adidas and Beyoncé’s IVY PARK announce their latest collaborative collection called PARK TRAIL; a new rule-breaking, trail-blazing expression of performance wear from #adidas x IVY PARK. PARK TRAIL is...
Boston, MA – January 19, 2023 – Today, #newbalance will unveil the Fresh Foam BB worn by Chicago Bulls Guard #zachlavine when he takes the court against the Detroit Pistons in Paris. The Fresh Foam BB...
When it comes to football and speed, more is more, and too much is just right. Channel your inner speedster with the help of the ultra-lightweight ULTRAWEAVE upper, PWRPRINT support, and running spike...
Today, #reebok announces the launch of the Nano X3 Training Shoes, the newest version of the award-winning Nano franchise. As the Official Shoe of #fitness, the Nano X3 is built to deliver reliable pe...
How can we make the Inspire series smoother while providing the same level of unmatched stability? This is achieved through our ability to create a softer midsole base for better cushioning and landin...
PUMA has today launched the next evolution of the FUTURE football boot franchise. Taking you into the future of football, #puma will launch the new boot at a special FUTURE World event in Paris. The l...
92% of women find it difficult to focus on their workout when their apparel is uncomfortableFrom body chafing and pimples to rashes, itchiness and more, #adidas studies have found that ill-fitting and...
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