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june 25, 2016 - Adidas

adidas Originals – EQT ADV SUPPORT

In today's fast paced world the way to lead is to rethink previous ideas and constantly evolve. Disruption in its very DNA, the #eqt #advsupport deconstructs and rebuilds what has become one of adidas' most iconic ranges – the #eqt franchise launched in 1991. With 25 years to its name the #eqt series is more than legendary: it is undisputedly classic, a bona fide game changer. To commemorate this anniversary #adidas Originals created a worthy successor: the EQT ADV SUPPORT.

Building on adidas' progressive spirit the #eqt #advsupport lays out the vision and path ahead for the entire #eqt family. Staying true to its name, the #eqt #advsupport - ADV as in “advanced” - is exactly that: an advanced, refined continuation. As with many of the brand’s developments, #adidas references its history rather than just reviving it, shaping new ideas in an enduring pursuit of progress. The all new #eqt carries on the same prospect that made this series held in high regard by connoisseurs across the globe. It is a blueprint for adidas' sophisticated use of state-of-the art materials and construction technologies, reinforcing a leadership role in creating an all new aesthetic that blends functionality with style.

Rethinking the past while engineering the future, the #eqt #advsupport seizes the moment and takes the #eqt franchise in a whole new direction. As a result of the bold progressive and visionary design, the sneaker sets out to prepare the ground for another 25 years of innovative footwear releases.

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