Press release
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january 10, 2018 - Kia
Kia’s Stinger and SUVs delivered for Australian Open 2018
- Lleyton Hewitt drives 1,700km from Brisbane to Melbourne in a #Kia #stinger, before handing key over to #Kia global brand ambassador Rafael Nadal
- Kia supplies 110 vehicles for official use during the tournament
- 2018 marks 17th year of Kia’s partnership with the Australian Open
(SEOUL) January 10, 2018 – #Kia Motors has supplied a fleet of vehicles for the Australian Open after the completion of an epic 1,700 kilometer road trip.
Former Wimbledon and US Open champion #lleytonhewitt drove a #Kia #stinger from Brisbane to Melbourne, where he handed the official key together with #Kia global brand ambassador #rafaelnadal, winner of 16 Grand Slam titles and currently the world’s top-ranked #tennis player, for the 120-strong fleet of #Kia vehicles over to Australian Open organizers.
The official vehicle handover ceremony took place today at #Kia Drive, near Melbourne Park, with Australian Open organizers accepting the #Kia #stinger, 60 #Kia Sorento SUVs and 60 #Kia Carnival SUVs. The cars will transport players, match officials and VIPs throughout the two-week tournament, which starts on 15 January in Melbourne and finishes with the men’s singles final at Rod Laver Arena on 28 January.
“The Australian Open is a fantastic #event that entertains millions of #tennis fans globally,” Damien Meredith, Chief Operating Officer at #Kia Motors Australia said. “Kia has been fortunate to be associated with the ongoing success of one of Australia’s best sporting events for the past 17 years and it’s exciting to think of what’s to come for the Australian Open and for #Kia.”
“The first sign of the Australian Open is the sight of #Kia cars all over Melbourne, ferrying the world’s best #tennis players between the city and Melbourne Park.” said Craig Tiley, Chief Executive Officer at #tennis Australia, “We are proud of our longstanding partnership with #Kia, and thrilled once again to accept the fleet of #Kia vehicles that are such a vital part of the successful running of the Australian Open.”
This year marks the 17th year of Kia’s partnership with the Australian Open, and the 14thyear of its association with #rafaelnadal. Over the past 17 years, Kia’s courtesy fleet has clocked up close to six million kilometers in tens of thousands of journeys carrying #tennis players and match officials in comfort and safety. This year the #Kia fleet will continue that tradition, driven by more than 300 Australian Open drivers who expect to clock up more than 300,000 kilometers in thousands of journeys during the tournament.
To celebrate its long-term involvement with the game of #tennis and one of its most successful players, #Kia will roll out various on- and off-line programs for #tennis fans around the world to enjoy. Further details on the initiatives and how to participate can be found at www.Kia.com.au
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