press release
215KB
marzo 15, 2016 - Nike
Lebron 13 elite designed for James’s championship quest
Comunicato Stampa disponibile solo in lingua originale.
Press release available only in original language.
LeBron James will wear the #lebron13 Elite — an evolved version of his 13th shoe — as he seeks his third ring.
The key technical upgrades to the #lebron13 Elite come through a durable Kurim cage upper, carbon fiber shank, full-length bootie and two additional hexagonal Zoom Air-sole units on each shoe (six total per shoe). Designed to work in tandem, these elements create a stronger and lighter shoe built for the season’s stretch run.
Kurim, an extremely pliable and durable material used throughout the upper, brings a new aesthetic and provides a skin-like fit that moves with each stride. Thinner layers are placed in areas that need more flexibility while thicker layers are in those that require added support.
Additional upgrades further differentiating this new Elite version from its predecessor include a full-length bootie and leather toecap.
These, in combination with the Kurim cage upper, carbon fiber shank and Zoom Air-sole units, realize three key benefits:
1. Dynamic lockdown
2. Optimal stability
3. Articulated, responsive cushioning
The #lebron13 Elite launches in red on April 14 at nike.com and select retail locations. Two additional colorways will be available May 5 (white) and May 26 (black).
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