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novembre 30, 2017 - Mercedes-Benz

X-Class meets mountain biking: Mercedes-Benz Vans becomes the main partner of the UCI Mountain Bike World Cup and World Championships

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On the occasion of the market launch of the #xclass, Mercedes-Benz Vans is extending its commitment to sports: next to triathlon and surfing, the brand with the star is now also supporting the trend sport of mountain biking. At the core of the commitment is the partnership with the Union Cycliste Internationale (UCI). From 2018 the Mercedes brand will become presenting #sponsor of the the UCI #mountainbike World Championships and title #sponsor of the UCI #mountainbike World Cup. The new X-Class will be present at the races, accompanied by a number of marketing initiatives.


More information on the press release