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may 25, 2016 - Nissan

Nissan reveals the most exciting players and moments of the UEFA Champions League ahead of Milan Final

  • Nissan and Loughborough University reveal most exciting moments of the 2016 UEFA Champions League, with the number one moment courtesy of FC Bayern Munich’s Thomas Muller
  • Top 10 most exciting UEFA Champions League players from this season revealed, with FC Zenit Saint Petersburg’s Hulk beating FC Barcelona’s Lionel Messi to third place – behind Cristiano Ronaldo and Neymar Jr
  • The most exciting combined Madrid XI is also revealed ahead of the all-Madrid Final, with Atlético Madrid‘s Griezmann and Real Madrid C.F.’s Gareth Bale making the ‘Exciting Eleven’ squad

Ahead of the hotly anticipated UEFA Champions League Final in Milan on Saturday 28th May, #nissan, the Official Global Automotive #sponsor of the UEFA Champions League, has revealed the most exciting moments and players of the tournament so far.

 

Throughout the campaign, #nissan, in partnership with sports science experts Loughborough University, have used the #nissan Excitement Index to analyse data gathered through ‘live experiments’ on football fans at UEFA Champions League matches, culminating in the creation of a scientific formula to determine how exciting games’ moments, teams and players have been throughout the tournament.

 

Data analysis of fans’ physiological responses to matches, such as percentage increase in heart rate, breathing rate and electro-dermal activity, has revealed the top five moments of this year’s UEFA Champions League. The most exciting moment is courtesy of FC Bayern Munich’s Thomas Muller, who equalised against Juventus F.C. in their Round of 16 match to tie the game 2-2 and take it into extra time:

 

Rank

% increase in HR

Event

1

44.8

FC Bayern Munich’s second and equalising goal (vs. Juventus F.C.)

2

42.6

Paris Saint-Germain’s first goal (vs. Chelsea FC)

3

35.7

Real Madrid C.F.’s Second and equalising goal (vs. VfL Wolfsburg)

4

31.5

Chelsea FC’s first and equalising goal (vs. Paris Saint-Germain @ Parc des Princes)

5

31.5

Paris Saint-Germain’s winning goal (vs. Chelsea FC)

 

Looking ahead to the all-Madrid UEFA Champions League Final, #nissan and Loughborough University have also revealed the ‘Exciting Eleven’ Madrid XI - a combination of both Atlético Madrid and Real Madrid C.F. squads using players’ excitement scores that were generated throughout the tournament using Opta statistics:

 

Position 

Player

GK

Keylor Navas

DF

Daniel Carvajal

DF

Diego Godín

DF

Danilo

DF

Filipe Luis

MF

Koke

MF

Gabi

MF

Casemiro

A

Antoine Griezmann

A

Cristiano Ronaldo

A

Gareth Bale

 

In addition to the Exciting Eleven, #nissan have created a Top 10 list of the most exciting players in the UEFA Champions League this season according to Opta statistics. Topping the list is Real Madrid C.F.’s Cristiano Ronaldo, also top scorer in the UEFA Champions League, followed by FC Barcelona’s Neymar Jr. Perhaps surprisingly, FC Barcelona’s Lionel Messi comes in fourth, behind FC Zenit St Petersburg’s’ Hulk. This is despite a Nissan* survey that found Europeans rate the Barcelona striker as the most exciting football player to watch.

 

Rank

Player

Club

1

Cristiano Ronaldo

Real Madrid C.F.

2

Neymar Jr

FC Barcelona

3

Hulk

FC Zenit St Petersburg

4

Lionel Messi

FC Barcelona

5

Alexis Sanchez

Arsenal FC

6

Luis Suarez

FC Barcelona

7

Antoine Griezmann

Atlético Madrid

8

William

Chelsea FC

9

Javier Hernandez

Bayer 04 Leverkusen

10

Nicolas Gaitan

S.L. Benfica

 

Jean-Pierre Diernaz, vice president for marketing at #nissan Europe: “Throughout this year’s UEFA Champions League we have made sure excitement has been at the heart of everything we have done for football fans. From our #nissan ambassadors surprising fans on the street, to fans walking out to wave the iconic black and white UEFA flag on the San Siro pitch, #nissan has strived to ensure fans have experienced exciting moments that they will never forget.

 

“As soon as our survey revealed that Europeans saw football as more exciting than sex, we knew we had to explore why, and that’s where the Excitement Index was born. Now the programme will culminate in Milan, with two of the most exciting teams in world football going head to head. We will reach the climax of our second season as UEFA partner, but it marks the start of our ambition to explore excitement further, whether that’s through the effects of our cars or through our other partnerships in the world of sport. Watch this space.”

 

Nissan, the Official Global Automotive #sponsor of the UEFA Champions League, have given football fans unexpected access to the UEFA Champions League which will culminate at the Final. Throughout the tournament #nissan, through the use of innovative technology, has created exciting experiences for fans from across Europe and bringing them to the heart of the action. For more information and to keep up to date with all of Nissan’s UEFA Champions League news, visit www.facebook.com/nissan.