Press release
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september 01, 2016 - Ford
Ford Introduces LimitedEdition Dallas Cowboys F-150
- Limited run of 400 #dallascowboys edition fordf150 trucks feature iconic Cowboys star logo on exterior badging and door sills, with logo embossed in cargo box bed mat as well
- Ford has been Official Vehicle of the #dallascowboys for more than two decades
- Launch of #dallascowboys edition fordf150 celebrates opening of the #ford Center at The Star – a state-of-the-art training facility and 12,000-seat indoor stadium in Frisco, Texas
DALLAS, Aug. 31, 2016 – Four hundred #dallascowboys edition #ford F-150s are ready to take to the gridiron – a touchdown for #ford and the #dallascowboys, and the ultimate ride for Texas football fans.
“It has been 22 years since #ford and the #dallascowboys offered a Cowboys edition #f150,” says Greg Wood, #ford Dallas regional sales manager. “I can’t think of a better way to celebrate the opening of the #ford Center at The Star and the beginning of a new Cowboys season than to offer fans of both #f150 and the #dallascowboys the opportunity to purchase one of these incredible trucks.”
Texas is the nation’s largest truck market and #ford F-Series is the best-selling truck in Texas. #ford has a longstanding relationship with the state – from working with the #dallascowboys for more than two decades to its longstanding ties with King Ranch, a Texas institution.
The foundation of this limited-edition truck starts with a Built #ford Tough #f150 XLT with Chrome Package (the No. 1 volume seller in Texas) painted in legendary Cowboys helmet silver. In addition to the standard features of the #f150 XLT series, unique content for the Cowboys edition truck includes:
- Exclusive Cowboys edition star badging on front doors and tailgate
- Blue-white-blue rocker panel striping paying tribute to team’s over-the-top helmet stripe
- 20-inch chrome wheels with unique Cowboys star center caps
- Molded heavy-duty cargo bed mat with iconic Cowboys star logo
- Laser-etched chrome foot plates featuring legendary Cowboys word mark for front doors
- Cowboys edition logo stitched in front and rear floor mats
- “1 of 400” Cowboys edition interior badge autographed by Jerry Jones – owner, president and general manager for the Dallas Cowboys
“Everyone in our organization is excited about the new #dallascowboyseditionf150,” says Jones. “Ford #f150 and the #dallascowboys are known worldwide for their rich heritages and long winning traditions. Our Cowboys fans are among the most passionate in all of sports. We are proud to partner with #ford and Texas #ford dealers to bring this Cowboys edition #f150 to our incredible fans. I think you will agree it is the ultimate truck for the ultimate Cowboys fan.”
The launch of this limited-edition #f150 also marks the opening of the #ford Center at The Star in Frisco, Texas. A one-of-a-kind, state-of-the-art training facility, The Star will serve as corporate headquarters for America’s team, featuring practice fields and a multipurpose indoor stadium for Cowboys players as well as athletes in the Frisco Independent School District.
The #dallascowboyseditionf150 is on sale now at select Texas #ford dealers.
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