Press release
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july 12, 2017 - Nike
Air Jordan IX Pinnacle celebrates MJ’s love for Baseball
Michael Jordan’s big league dreams are well documented. In 1994, he returned to the diamond to chase a childhood dream — an effort reminiscent of MJ’s relentless pursuit of greatness regardless of what obstacles lay ahead.
Honoring MJ’s love for America’s pastime and #jordan Brand’s legacy in professional #baseball, the #air #jordan #ixpinnacle pack is built with a specially made leather designed to mimic #baseball mitts. Each pair comes in packaging inspired by #baseball cards that leaves the colorway (either Black/Metgold-white or Hazelnut/Sail) a mystery until after opening. The two versions pay tribute to Jordan’s minor league stints in Birmingham, Ala., and Scottsdale, Ariz., by featuring his numbers, #45 and #35, respectively, on the heels. Two #baseball jerseys and hats complement the release.The collection also celebrates the brand’s two-decades-long relationship with professional #baseball. #jordan Brand officially established its presence with the signing of superstar shortstop Derek Jeter in 1999. Since then, the brand has continued to inspire new generations of #baseball players, which includes the following active roster:
CC Sabathia
David Price
Dellin Betances
Dexter Fowler
Gio Gonzalez
Kenley Jansen
Manny Machado
Marcus Stroman
Mookie Betts
The #air #jordan IX #baseball Collection releases July 15 at the following locations:
NikeLab 21M
KINETICS (TOKYO 23)- Shibuya-ku, Tokyo
SPORTS LAB- Shinjuku, Tokyo
SPORTS LAB- Osaka
A MA MANIERE- Atlanta
WISH- Atlanta
BODEGA- Boston
CONCEPTS INTERNATIONAL LLC- Boston
SOCIAL STATUS- Charlotte
RSVP LLC- Chicago
BLENDS- Los Angeles
UNDEFEATED- Los Angeles
UNION- Los Angeles
RSVP LLC- Los Angeles
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