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july 18, 2018 - Opel

OPEL CUP 2018: Top-Team Tournament Opens New Football Season

  • International class: 1. FSV #mainz05 versus AC Florence and Athletic Club Bilbao
  • Prominent #Event: Mini-tournament on August 5 at #Opel ARENA in Mainz
  • New idea: Rüsselsheim carmaker is presenter and title #sponsor of #Opel CUP

 

Rüsselsheim.  #Opel is increasing its involvement in football. The #Opel CUP 2018, a mini-tournament with international teams, takes place for the first time on Sunday, August 5, from 1.00 p.m. CET, at the #Opel ARENA in Mainz, thus opening the new football season. The new German Bundesliga season begins on August 24. The teams playing for the #Opel CUP 2018 are the hosts and Bundesliga team, 1. FSV #mainz05, AC Florence from the Italian Serie A and Athletic Bilbao from the Spanish La Liga. #Opel is the presenter and title #sponsor of the new tournament and will display its newest models around the stadium. German free-TV channel SWR will broadcast the #Opel CUP 2018 live.

In the #Opel CUP 2018, three top teams play each for 45 minutes. The stadium carries Opel’s name since one year. #Opel is the exclusive partner of 1. FSV #mainz05 since 2012. During the #Opel CUP 2018 on August 5 the famous #Opel lightning flash logo will appear on the LED hoardings in the stadium and on all communication platforms.

“With the start of the new season #mainz05 are writing another chapter of their impressive success story. Ten years of Bundesliga affiliation in a row are certainly something many fans in Germany wished the club, but probably only a few thought it was possible. It is a great thing for us to officially open this anniversary season with the premiere of the #Opel CUPS and we are very pleased to welcome international guests for the second time to the #Opel ARENA, after Jürgen Klopp and his FC Liverpool in August 2016”, said #Opel Germany boss, Jürgen Keller.

Opel has a tradition of strong involvement in football, such as promoting the BVB FAMILY CUP, in which children and adults form mixed teams. #Opel is also a premium #sponsor of Borussia Dortmund and enjoys a particularly close relationship with the manager of Champions League finalists, Liverpool FC – Jürgen Klopp is an #Opel brand ambassador since 2012 and an enthusiastic Insignia driver.

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