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october 09, 2023 - Sidi Sport
The #xpowersc promises lightness, extreme comfort and durability for any adventure. The impeccable fit combined with the extreme safety and grip of this model are the ideal combination to accompany rid...
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october 05, 2023 - Selle Italia
Alongside its vast selection of saddles, #selleitalia also offers a range of handlebar tapes, each with unique features. The company gives its existing tapes a new look and launches a new one: #smartt...
july 05, 2023 - Pirelli Velo
High resistance on the sides thanks to Pirelli’s TechWALL X technologyRC tread design, MTB style, with SpeedGRIP compoundDeveloped also with the athletes of the teams supported by PirelliMilan (Italy)...
july 03, 2023 - Ekoi
Ekoï unveils the first cycling helmet designed by Pininfarina.Performance and safety are the priorities of Ekoï and Pininfarina designers.The Ekoï Aerodinamica helmet will be used by 4 teams throughou...
june 29, 2023 - Vitamina C
The new M.U.L.E. On Bike Bikepacking Collection was unveiled at the Eurobike Show 2023 in Frankfurt. CamelBak won the Eurobike Award in the Clothing and Accessories Category with its new Frame Pack.PE...
march 30, 2023 - Verve
Verve Cycling in collaboration with Metron Additive Manufacturing has created a revolutionary 3D printed titanium cycling power meter. The #infocrank3d Ti is the first power meter ever to combine true...
january 11, 2023 - Adidas
In 2022 Y-3 boldly celebrated 20 years of memories – recoding key moments from the past two decades of the industry defining partnership between #adidas and #yohjiyamamoto. This season, the progressiv...
december 05, 2022 - Campagnolo
The famous Big Corkscrew is covered with the most precious alloy on earth in an exclusive limited edition. The Gold and The Rose Gold corkscrews were designed to reinterpret the creative ingenuity tha...
november 18, 2022 - MET Helmets
Dear Press,We're committed to making the very safest products, to protect customers as they deepen their dedication to the ride.We sent nine #helmets to Virginia Tech, and every single one was rated f...
august 29, 2022 - Alpina
A flagship model launched in 2005, the Alpiner Extreme Regulator Automatic is making its comeback today in the #alpina collection, in a new light. A powerful creation with separate display of the hou...
september 29, 2021 - Met
Gravel, Adventure, Crosscountry, Downcountry, All Mountain, Trail... Creating categories feels like an integral part of enjoying adventures on two wheels. But is it?The new MET Veleno Mips confirms th...
september 24, 2021 - Campagnolo
One year ago today - on September 24, 2020 - #campagnolo unveiled its show-stopping gravel groupset - Ekar. The world’s lightest groupset, with a truly unique 1x13 speed drivetrain, Ekar announced the...
july 28, 2021 - Nendo
An Olympic Cauldron was designed based on the concept "All gather under the Sun, all are equal, and all receive energy" by Mansai Nomura, who was the Chief Executive Creative Director of the planning ...
may 31, 2021 - Mercedes-Benz
Motivation and objectiveExclusivity paired with an unconventional attitude to life, that's what Mercedes-AMG and the skateboard and streetwear brand #PALACE have in common.Motorsport and street #Skate...
march 08, 2021 - Bluegrass
Life behind bars is something we all love. And even more so when we feel connected to the bike. This enables us to ride harder, faster, and for longer. Working on providing the best contact points wit...
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