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april 14, 2024 - Nike
What to knowThe Nike Pegasus 41 features a new full-length ReactX foam midsole and forefoot and heel Air Zoom units.Appearing for the first time in the Pegasus line, ReactX foam provides over 13 perce...
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april 14, 2024 - Nike
What to knowHarnessing its proprietary Air technology, Nike debuts the Nike Pegasus Premium, taking the cushioning that runners love from the iconic Pegasus franchise and adding Nike’s first sculpted,...
april 14, 2024 - Nike
What to knowNo one understands athletes like Nike does. New research, advanced capabilities and a bold innovation agenda led the company to evolve its super-shoe Alphafly line to the Alphafly 3 — a sh...
march 20, 2024 - Imatra
Imatra Coin is the new sustainable digital currency, created through an innovative token and a highly energy-efficient 'proof of stake' process.From today, cycling becomes a value. Imatra is the appli...
march 17, 2024 - Nike
What to knowThe Nike Air Max Dn marks a new generation in the footwear cushioning revolution that Nike began more than three decades ago, arriving with a reimagined platform for self-expression — and ...
march 04, 2024 - Rudy Project
The preview will be launched during the Tirreno-Adriatico and the Paris-Nice with the athletes of Team Bahrain Victorious: the newest time trial helmet from Rudy Projectwill be used in a masked versio...
february 24, 2024 - Adidas
Premium flagship franchise is completely redesigned from the inside out; introduces new TORSION BRIDGE, THINTECH 7-Spike Outsole and JET BOOST cushioningTOUR360 24 builds on the legendary tradition fo...
february 23, 2024 - BMW
+++ Technology partner BMW is developing spike plates for the German Bobsleigh, Luge, and Skeleton Federation +++ 3D printing technology from automotive engineering facilitates customised solutions an...
february 20, 2024 - BMW Motorsport
Munich. BMW M Motorsport is entering the 2024 Automotive Gaming season with three BMW M teams. This year, the drivers will again compete for titles in the most prestigious and top-class racing series ...
february 08, 2024 - FIBA
DAZN Group, the world's sports entertainment platform, FIBA and Two Circles, today announce a long-term strategic partnership that sees DAZN become a global distributor of Courtside 1891.*Courtside 18...
february 05, 2024 - FIBA
FIBA enjoyed unprecedented social media engagement during 2023 to highlight the success of its global events and a soaring worldwide appetite for basketball content.The record-breaking numbers across ...
january 30, 2024 - Campagnolo
Since the launch of Bora 30 years ago, Campagnolo welcomes 2024 with presentation of an evolution in this family of wheels thanks to two new Bora Ultra WTO and Bora WTO models: refined design conceive...
january 26, 2024 - BMW
This Friday sees the start of the 52nd FIL Luge World Championships in Altenberg (GER), supported by BMW as main partner. In front of a home crowd, the German team is aiming to build on its impressive...
january 04, 2024 - International Olympic Committee
Fans around the world are now able to engage, for the first time ever, with the Winter Youth Olympic Games (YOG) like never before through a metaverse. The International Olympic Committee (IOC), the G...
december 13, 2023 - FIBA
LONDON/MIES (UK/Switzerland) - FIBA, the world governing body of basketball, has expanded its long-term partnership with Genius Sports Limited ("Genius Sports") (NYSE:GENI) to deliver its revolutionar...
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