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novembre 18, 2021 - Fila

Rowing Blazers x FILA Launches Exclusively at Urban Outfitters and Rowing Blazers

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(FILA North America) – November 16, 2021  Rowing Blazers and #fila debut their latest #collaboration, a continuation of the ski-inspired designs launched together last year. The new #rowingblazers x #fila collection features a palette of vibrant colors and graphic patterns that capture the bold aesthetic of FILA’s original “Magic Line,” with a present-day refresh.

Rowing Blazers x #fila pays homage to FILA’s history in winter sports and #reinholdmessner, one of the greatest mountaineers of all-time. In 1979, #fila outfitted Messner on his record-breaking ascent of K2, a feat he accomplished without supplemental oxygen. He dubbed his route the "Magic Line," as it was marked by some of the mountain’s steepest and most technical climbing. Inspired by his legendary triumph, #fila first launched its “Magic Line” collection in 1988. It was a perfect combination of comfort, technology and style, and filled with exclusive and original patterns.

The 13-piece #rowingblazers x #fila collection consists of ski jackets, #rugby shirts, classic tees, a puffer vest, a fleece pullover, joggers, and accessories including a fanny pack and a beanie. Pieces are offered in electric blue, yellow, pink and teal hues, with #rowingblazers written in italics across the #fila logo, a #design element that mimics FILA’s original “Magic Line” branding. The matching polar fleece pullover, joggers, fanny pack, and beanie were created in a colorful and eye-catching all-over print, pulled from FILA’s archival collection. Additional details include a dual-branded, embroidered logo as well as subtle nods to the Rowing Blazers’ zig-zag pattern, as seen on the ski jackets.

Rowing Blazers x #fila ranges from $30 to $268 and is available beginning November 11 on RowingBlazers.com and November 16 in-stores and online at UrbanOutfitters.com.

Follow and join the conversation on social media @filausa @RowingBlazers @urbanoutfitters.