Press release
115KB
june 01, 2021 - Cupra
CUPRA brings together the biggest digital football platforms in a charity tournament at Camp Nou
- Digital football platforms 433, Soccerbible, Bestoffootball and Freekickerz will compete on the Camp Nou pitch in the first edition of the Next Gen Cup
- The teams, made up of platform members and fans, former players and football legends, #fcbarcelona fans, employees and #cupra ambassadors, will be able to see the new #cupra #born on the sidelines
- FC Barcelona’s Ansu Fati has been in charge of the draw to determine the fixtures
- The winner will choose between two locations in the province of Barcelona to activate the #cupra and the Cruyff Foundation's solidarity initiative, "Building Futures", which aims to transform a group of young people at risk of social exclusion into local sporting heroes
CUPRA continues its commitment to creating experiences around its brand. Tomorrow Wednesday June 2, the #automotive brand will host the first edition of the #cupra Next Gen Cup, a unique solidarity football tournament, at Camp Nou. The #competition will be a unique experience for lovers of the game as it brings together the four main football platforms on social networks: 433, Soccerbible, Bestoffootball and Freekickerz.
Each of the four teams will be made up of seven renowned platform members, two fans chosen by draw, two fans selected by #fcbarcelona, a #cupra ambassador and a #cupra employee. For this special occasion, For this special occasion, Ana-Maria Crnogorčević, #fcbarcelona footballer and #cupra ambassador in Switzerland; Aitana Bonmatí, #fcbarcelona player too and Cruyff Foundation ambassador, and former footballers and legends including Ronald de Boer, David Bellion or Demy de Zeeuw will take part in the tournament. The winning team will be able to choose between two Cruyff Courts in the province of Barcelona to activate #cupra and the Cruyff Foundation's solidarity initiative "Building Futures", which aims to transform a group of young people at risk of social exclusion into local sporting heroes. The locations to choose from are the Cruyff Court Sergio Busquets, located in Badía del Vallés, and the Cruyff Court Jordi Alba, in Hospitalet de Llobregat.
This is a unique experience, giving all participants the opportunity to play on the field of their dreams. #cupra ambassador and #fcbarcelona striker Ansu Fati has been in charge of the draw to decide the games’ fixtures. The tournament consists of two semi-final matches, a consolation match, and a grand final to determine the winning team.
Further information in the press release to download
CUPRA-Next-Gen-Cup 00 HQ
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CUPRA-Next-Gen-Cup 01 HQ
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CUPRA-Next-Gen-Cup 02 HQ
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CUPRA-Next-Gen-Cup 03 HQ
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CUPRA-Next-Gen-Cup 04 HQ
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