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april 23, 2024 - Adidas
Today adidas have unveiled an industry-first innovation in the sport of wheelchair basketball. Born from extensive feedback and research with wheelchair athletes, the uniforms were developed by the ad...
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april 22, 2024 - Adidas
- To tackle the insight that 43% of girls quit sport at 13(1), adidas unites women’s and men’s footballing icons in ultimate team photo, built to showcase the powerful potential for girls staying in t...
april 19, 2024 - Seat
CUPRA jumped into the padel court in 2019 following its passion to support projects and partners that share its ambition to challenge the status quo. Since then, CUPRA has been strengthening its bond ...
april 19, 2024 - Greek Maritime Golf Event
Distinction with four awards at the Sports Marketing Awards 2024!The top golf tournament for the maritime community, Greek Maritime Golf Event, returns for its 10th anniversary, renewing its annual me...
april 19, 2024 - Adidas
Today, adidas unveils the team kits that will be worn at the upcoming Paris 2024 Olympic and Paralympic Games. With one central design story, all adidas teams and athletes are united under a design DN...
april 18, 2024 - Adidas
Today, at the reveal of the adidas kits for the Paris 2024 Olympic and Paralympic Games, the sports brand has announced that 86% of pieces of apparel worn on and off the field of play have been create...
april 18, 2024 - Adidas
Today, adidas announces one of its biggest multi-sport footwear collections. From long-standing sports such as running, tennis and basketball, to the latest addition of breakdancing, the vibrant footw...
april 18, 2024 - Champions League Basketball
The fortunate fans that secure a ticket for the Basketball Champions League Final Four in Belgrade, from April 26-28, will participate in a unique experience that no other club tournament in the world...
april 17, 2024 - Porsche
Deniz Keskin, Director of Brand Management and Partnerships at Porsche AG, talks to Porsche Newsroom about the brand’s extended golf commitment.New partnerships ensure 2024 will be special.The sports ...
april 14, 2024 - Nike
What to knowThe Nike Pegasus 41 features a new full-length ReactX foam midsole and forefoot and heel Air Zoom units.Appearing for the first time in the Pegasus line, ReactX foam provides over 13 perce...
april 14, 2024 - Nike
What to knowHarnessing its proprietary Air technology, Nike debuts the Nike Pegasus Premium, taking the cushioning that runners love from the iconic Pegasus franchise and adding Nike’s first sculpted,...
april 14, 2024 - Porsche
Impressive display in São Paulo: Porsche Team Germany’s 3-1 win has qualified them once again for the Billie Jean King Cup Finals, the most important team competition in women’s tennis.Day 2The decisi...
april 14, 2024 - Nike
In a moment to celebrate a summer of sport, Nike presented the Nike On Air experience in Paris, France, where, alongside more than 40 world-class athletes, the brand revealed its 2024 National and Fed...
april 14, 2024 - Nike
What to knowNo one understands athletes like Nike does. New research, advanced capabilities and a bold innovation agenda led the company to evolve its super-shoe Alphafly line to the Alphafly 3 — a sh...
april 14, 2024 - Nike
What to knowThe Converse All Star BB Shift CX blends modern and archival design cues to deliver next-generation responsiveness and comfort.Crafted to accommodate quick, explosive movement, the Shift C...
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