Berlin’s Brandenburg Gate, Boston’s Heartbreak Hill, London’s Thames river scape, New York City’s Verrazano-Narrows Bridge and the broad expanse of Lake Michigan. These are some of the defining featur...
Founder of #fashion label Undercover and non-traditional run club #gyakusou International #running Association; Jun Takahashi relentlessly chases both design and fitness. That combined vigor shines th...
adidas announced the adidas adizero Sub2, a revolutionary marathon shoe created to take athletes below the two-hour barrier. The first step in the brand's ambitious Sub2 programme, the shoe will be de...
In 1977, an inventor named Frank Rudy presented a crazy idea to Phil Knight: placing air bags inside shoes. Phil went for a test run, and #nike never looked back.Over the last 30 years, no technology ...
When the original #nike Air Max debuted in 1987, it was the first shoe to showcase a large, visible Air-cushioning unit. In 1997, the Air Max 97 evolved the technology by placing an Air unit along the...
Taking inspiration from 1970s #running culture, #adidas #originals presents a brand new silhouette for 2017; the #iniki.Drawn from the brand with the 3-stripes’ own rich heritage in athletic footwear,...
In December last year, #nike unveiled Breaking2, an innovation moonshot to deliver the first two-hour marathon barrier.To make it happen, #nike assembled a diverse team of world-class innovators who a...
adidas #running unveils the second generation of #alphabounce with Aramis inspired print technology in a new campaign featuring athletes more focused on offense and defense than pace or laps.The :60 f...
Sport has the power to reveal truths about physical potential and be an agent for something grander: social equality.Nike’s annual #nike #blackhistorymonth (BHM) collection has evolved from a single #...
Today adidas, a global leader in the sporting goods industry, and Wanderlust, producer of the largest yoga lifestyle events in the world, introduce a new yoga and training apparel collection that meet...
On 2/1, #adidas U.S. drops all new colorways for #pureboost20 including burgundy, white and two shades of blue.Available on #adidas.com for $140....
adidas #running today revealed the new #adidas #pureboost shoe. Inspired and created for runners who treat every step as a chance to explore, #pureboost features a versatile, agile and adaptive design...
Portland, Ore.: #adidas #running today revealed the new #adidas #pureboost shoe. Inspired and created for runners who treat every run as a chance to explore, #pureboost features a versatile, agile and...
Different athletic activities affect different muscle groups. For example, a distance run optimizes the quads, hamstrings and calves; whereas a high intensity workout demands core activation. In addit...
On a record cold day in Portland, Oregon, #adidas surprised + rewarded hundreds of dedicated runners all over the city brave enough to hit the pavement despite frigid temperatures – gifting the brand’...
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